Date
2024
Role
- Animation
- Look Development
- Shading & Lighting
- Rendering
- Compositing
- Color Grading
- Editing
- Realtime Integration
The Future of Muscle Cars
The Dodge® Charger has long represented the pinnacle of raw power and iconic muscle, and now, that legacy takes an electrifying leap forward. Crafted to embody the look, feel, drive, and sound of a genuine Dodge®, the Next-Gen Charger merges over a century of automotive heritage with cutting-edge electric performance, ushering in a bold new era for muscle cars.
In collaboration with Dodge, Wedoo brought their vision to fruition for the global launch.
I was deeply involved in producing the cinematic video and the realtime experience that brought this vehicle to the spotlight. From the look development to shading, lighting, and color grading, my work ensured that every shot, whether exterior, interior, or detail-focused, captured the essence of Dodge’s new electric powerhouse.
Interactive 3D Experience
with Unreal Engine 5
Wedoo created a cutting-edge 3D realtime configurator for the Dodge Charger, utilizing Unreal Engine 5 to deliver an immersive, photorealistic experience. Through pixel streaming, users can personalize their vehicle, selecting colors, wheels, interiors, and more, while interacting with the car in real-time. Regardless of the device, the configurator provides a seamless, high-quality experience.
As CG Lead at Wedoo, I supervised the development of the interactive configurator, ensuring that every visual element aligned with the project’s creative vision. I worked closely with the team of CG Artists, ensuring the integration of all CGI elements was executed efficiently and with the highest quality standards. My role also involved close collaboration with the head of the 3D department and Creative Director, as well as reviewing the team’s work to guarantee the desired outcome.